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Influencers

Influencer marketing

Influencers are now an established cornerstone of content marketing strategies, but we've been co-creating with experts, influencers and thought leaders for over two decades. Because that's how editorial has always worked.

We know how to find influencers and ambassadors who have a genuine connection with your brand, and we know how to work with them to produce compelling content that can be used on your owned channels or published on the influencer's platforms to extend your reach. Scroll to discover

Latest Influencer marketing work

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Supporting Insights

Am I an influencer? The rise and rise of influencer marketing

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Influencer marketing insights

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Think small in challenging times as part of your wider strategy

The anguish of Covid-19 has prompted a craving for solidarity and fellowship, highlighting the powerful role of micro-influencers.

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The rise of the ‘Fitness Influencer’ – and why they’…

10 years ago, the phrase ‘fitness influencer’ didn’t exist in the context it does today. How times have changed. Introducing the nano, micro and mega influencer.

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Influencer marketing needs to clean up its act in 2019

If you can’t help but roll your eyes when you hear the word ‘influencer’ then trust me, you’re not alone.

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Influencers and disclosure – the celebrity endorsement

Celebrities and social media stars investigated for not labelling posts

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