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Insight

Our strategists and analysts are constantly exploring new ways to use data to decode audience behaviours and develop meaningful, human insights that inform everything we create. Scroll to discover

The phone eats first on social media

The phone eats first – ‘Food is fuel’ and there are fresh new ways to consume

The Beauty Beat: 5 reasons why beauty content is more important now than ever

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Data and creativity - blend to drive performance: Digital marketing agency Mediablaze

Content / Content strategy / Data / Insight / Performance

Why marrying data and creativity is the only way to drive performance

Data and insight should provide a platform for creativity, not put constraints on our imagination and inventiveness.

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How to write a brief - Mediablaze, digital marketing agency

Content / Insight / Performance / Platform

How to write a brief. (And equally as important, why.)

A good brief isn’t just the foundation for good creative work, it’s the thing that makes every aspect of a job run smoothly.

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Why empowered brands still need agency expertise in a changing world

Insight / Training & Consultancy

Why empowered brands still need agency expertise in a changing world

Brands are more empowered and seek to in-house digital talent but the client-agency relationship continues to thrive.

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The content calendar is dead - Mediablaze, digital marketing agency London

Content / Content strategy / Editorial / Insight

The content calendar is dead: why Agile holds the key to content planning in the digital age

In today’s fast moving world of multiple online platforms, live feeds and disappearing content, marketers have to react and predict to survive.

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W3 Club, Workout, Wellness, Water - Mediablaze

Active / Digital strategy / Insight / Platform

Global growth in the wellbeing industry – in the pursuit of Happy and Successful

With a focus on physical and mental wellbeing, W3 Club are creating a new kind of fitness, wellbeing and swim space in West London.

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Insight / News

Mediablaze recognised as leading digital marketing agency by Clutch

When looking for an agency partner, make sure you build relationships with industry specialists.

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The art of storytelling - Content marketing agency, Mediablaze

Editorial / Insight / Millennials

The art of storytelling: how to speak with your audience, not at them

Brands have been storytelling for generations. If you want to build an emotional connection with your consumers, great storytelling makes you unforgettable.

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Memes of communication - why they're important

Insight / Media strategy / Millennials / Social media

Memes of Communication

Memes have quickly become a primary form of communication throughout media platforms. Here’s why they’re important and how your business can use them…

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Stop wasting money on content marketing

Insight

Stop wasting money on content marketing (and do this instead)

We love content, but content for its own sake just doesn’t cut it. Stop doing content marketing wrong…

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Content vs Advertising - Mediablaze, digital marketing agency

Content / Insight

Content vs advertising: where does the smart money go?

Is content king or does its uneasy bedfellow advertising still have the upper hand?

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