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Mediablaze meets: Fiz Olajide

Mediablaze meets: Cordell Burke

In recognition of this year’s Black History Month we’re speaking to Cordell Burke, a seasoned creative director at Up There Everywhere, about his experiences as a person of colour and the steps we still need to take as an industry to ensure everyone is represented fairly.

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Covid-19: means brands must be supple, sensitive — and sure

Content / Content strategy / Insight

Covid-19 means brands must be supple, sensitive — and sure

There is an important role for brands amid the panic and confusion. An opportunity to play a more meaningful, valuable and authentic part in people’s lives.

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Content / Insight

No commute? – Here’s some things that will keep you entertained during lockdown

We’re all being told to stay at home – from online gym and dance classes, to free guitar lessons and cookery lessons, there’s so much to keep us smiling.

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Brands must continue to market - Mediablaze

Content / Content strategy / Insight

Brands must continue to market — but the rules have changed

In the wake of the Coronavirus, the wheels must continue to turn, particularly in a time of crisis. Together we are stronger.

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10 content marketing trends in 2020 - Mediablaze

Content / Digital consultancy / Insight

10 trends that will define content marketing in 2020

From hyper-personalisation, influencers and data to voice, 5G and in-housing – what trends are driving your content marketing strategy?

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The benefits of a growth mindset – Mediablaze

Content / Insight

The benefits of a growth mindset ‒ ‘knowledge is power’

Adopting a growth mindset allows you to grow your knowledge, from both a business and personal perspective.

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Company Culture - Mediablaze celebrate success

Content / Insight / News

Company culture – the driving force behind competitive advantage

Company culture is your brand – It’s also the DNA and north star for success. What’s your recipe for success?

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Data and creativity - blend to drive performance: Digital marketing agency Mediablaze

Content / Content strategy / Data / Insight / Performance

Why marrying data and creativity is the only way to drive performance

Data and insight should provide a platform for creativity, not put constraints on our imagination and inventiveness.

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How to write a brief - Mediablaze, digital marketing agency

Content / Insight / Performance / Platform

How to write a brief. (And equally as important, why.)

A good brief isn’t just the foundation for good creative work, it’s the thing that makes every aspect of a job run smoothly.

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The content calendar is dead - Mediablaze, digital marketing agency London

Content / Content strategy / Editorial / Insight

The content calendar is dead: why Agile holds the key to content planning in the digital age

In today’s fast moving world of multiple online platforms, live feeds and disappearing content, marketers have to react and predict to survive.

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The art of storytelling - Content marketing agency, Mediablaze

Editorial / Insight / Millennials

The art of storytelling: how to speak with your audience, not at them

Brands have been storytelling for generations. If you want to build an emotional connection with your consumers, great storytelling makes you unforgettable.

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