Blog | Insight and news | Digital Marketing Agency London | Mediablaze

Content / Insight

Mediablaze meets: Cordell Burke

In recognition of this year’s Black History Month we’re speaking to Cordell Burke, a seasoned creative director at Up There Everywhere, about his experiences as a person of colour and the steps we still need to take as an industry to ensure everyone is represented fairly.

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Content / Insight / Visual content

Fisheye For The Agency Guy

It’s always great to see an idea come to life and even better when the people there on the day are engaged and enthusiastic about what’s being created- it’s the winning formula.

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The Beaty Beat - The changing face of Instagram

Content / Influencer marketing / Social media

The Beauty Beat: The changing face of Instagram and building a community with spirit

When the world is battling a pandemic, fighting for equality and decoding fake news, some beauty brands have realised there can, and should, be more power behind an Instagram post than just a pretty picture.

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Decoding colour - a powerful marketing tool

Content / Insight / Visual content

A catalyst for business growth – decoding colour

Colour can help people to emotionally connect with a product or brand in a positive and authentic way.

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Beauty Beat Interview with influencer Madeleine Spencer - Mediablaze

Content / Influencer marketing / Insight

The Beauty Beat: Madeleine Spencer on brand collaborations and resonating with your audience.

How brands and influencers work together and communicate with their audiences is changing, fast.

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Investing in digital - Mediablaze

Content / Digital consultancy / Performance

Why investing in digital matters at all stages of growth

Across the industry, in Q2 2020 alone, many brands have secured funding to accelerate business growth. 

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The phone eats first on social media

Content / Insight / Social media / Visual content

The phone eats first – ‘Food is fuel’ and there are fresh new ways to consume

Social media has an influence on the way we consume food, and it could help contribute to a healthier lifestyle.

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Content / Content strategy / Influencer marketing

Think small in challenging times as part of your wider strategy

The anguish of Covid-19 has prompted a craving for solidarity and fellowship, highlighting the powerful role of micro-influencers.

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Content / Content strategy / Insight

Why investing in brand storytelling is more important than ever

Storytelling isn’t as quaint as it sounds. It’s a powerful way to connect with customers, grow your brand and ultimately improve your bottom line.

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Brands must show empathy in an increasingly digital world

Content strategy / Digital consultancy / Digital strategy / Insight

Why brands must show empathy in an increasingly digital world

Digital has become a way of life, but there is also an even greater need for brands to be empathetic, or human.

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Content / Insight

The Beauty Beat: 5 reasons why beauty content is more important now than ever

The last few months have put a spotlight on digital content. Here’s how you can make it work for you.

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Content / Insight

The Beauty Beat: How to connect with your customers during times of crisis

Open and transparent interactions with your customers now will pay dividends in the long-term.

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